Case Study

Zomato is an Indian Multinational food aggregator and food delivery company that provides information about the restaurants, customers reviews, menu,…

  MG Motor or Morris Garages is a British automotive company known for its sports and mini cars. MG Motor…

Emirates’s one of the best marketing strategies to date. Read further to know how their Ad became a viral sensation…

How did Coca-cola lose 4 billion dollars because of Ronaldo? Portuguese professional footballer forward Cristiano Ronaldo caused a buzz worldwide…

Purplle has differentiated itself in the cosmetics and beauty products vertical by providing consumers with a personalised shopping experience that…

Nike is a major publicly traded sportswear, footwear and equipment supplier based in the US which was founded in 1962…

If you assume that marketing communications are limited to the virtual world in the 21st century then you couldn’t be…

The case discusses the marketing and promotional strategies adopted by Nestlé India Ltd (NIL) to revive the Maggi brand in…