Digital Marketing

Google recently announced that it would be introducing a ‘handles’ feature on Youtube. These are unique identifiers meant to help…

Our digital lord Instagram quietly released a new update recently and sent the whole digital world into a tizzy! We…

Keywords are the primary way of targeting users through search ads. They enable the users to find their way to…

As you may or may not know, Google’s ranking system uses the relevance of a site’s content to showcase its…

Online reputation management or ORM is an extension of CRM in Digital Marketing, which works on how your business is…

Forecasting is crucial for a business to stay competitive in the market. Predicting future sales is obtainable by understanding the…

AI has been around for over a good half of a century. Officially breaking into the world as a technology…

Google introduced the voice search feature in 2011, which was primarily used as a novelty feature by its users at…

Around two and a half years ago, Google announced a new way to measure apps and websites together, with Google…

Last year, Google presented a beta variant of Ads Creative Studio as an objective for creative and media experts to…